938 B
938 B
one-way-flow
All elements flow or point in a single direction.
Structure
- All visual elements oriented toward one direction (left, right, up, or down)
- Arrows, shapes, and text all reinforce the directional movement
- Creates strong momentum and intentionality
- No counter-directional elements
Best For
- Progress or momentum narratives
- Conversion or pipeline flows
- "Moving forward" messaging
- Directional process diagrams
Visual Elements
- Consistent directional arrows or chevrons
- Elements sized to suggest movement (larger at front)
- Color gradient reinforcing direction
- Optional motion lines or speed effects
Text Placement
- Labels along the flow direction
- Title at the start of the flow
- Outcome or destination at the end
Recommended Pairings
corporate-memphis: Business pipeline flowscartoon-flat: High-energy directional designsikea-manual: Clear directional instructions